Thursday, June 7, 2007

Bottoms Up for Teen Drinking

With all the advances in food processing technology, I suppose it was only a matter of time before such advances teamed up with the creative minds of young people. What do you get when you mix four 20-year olds, one deadline for a final exam, and a hankering for some brew? You get Booz2Go, a powdered alcohol that can be sold to minors.



Is there really anything else that needs to be said? Ok, I'll give it a shot...

Let's see how this might play out. We give minors easier access to a substance they are totally irresponsible to manage. We make it affordable. We make it extremely simple to hide (much easier to hide powder than a can or bottle, right?). And this seems like a good idea? Only good enough that apparently multiple companies are interested in marketing it. Sounds like a beautiful combination...if you are a teen addiction therapist.

UGH!

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